Why Flodesk Is Still My Go-To for Email (Now With Even Better Pricing)
December 2, 2025
by Vanessa M. Betance, Founder of VMB Creative
Back in 2018, I was elbow-deep in multiple client launches, toggling between clunky email platforms that either lacked the design quality I needed or felt like I needed a tech degree to operate. Around that time, I enrolled in Jenna Kutcher's email marketing course—and that’s when I was introduced to Flodesk.
Beautiful design? ✔
Effortless automations? ✔
A platform that didn’t make me want to cry? Say less.
I signed up that same day.
Fast forward a few years and dozens of client email workflows later- I’m officially a proud Flodesk Partner.
It’s more than just a tool. It’s the platform that helped me (and my clients) send emails that actually feel like us…clear, elevated, and easy to build.
From Overcomplicated Tools to Seamless, Stylish Systems
Most email platforms promise functionality, but few deliver ease. Flodesk gave me both.
We use it inside VMB Creative for everything from onboarding sequences to post-launch nurture flows. And when I hand it off to a client after setup? The feedback is always some version of:
“Wait...that’s it? That’s all I have to do?”
Because the interface is actually designed for non-techy, design-conscious humans (aka, my clients). And the emails? They look like they belong on a mood board.
What’s New (and Why It Matters)
Flodesk just updated their pricing…and honestly, it’s a win for small business owners. Here’s why:
Transparent, scalable pricing: You now pay based on your active subscribers, not inflated tiers you don’t need.
No sudden jumps or surprise fees: You’ll always know what’s coming, and you’ll get a heads-up when you're close to outgrowing your tier.
Still unlimited emails: Yep, no matter your list size.
In their words: “Beautiful, intuitive email marketing—now with pricing that grows with you.”
And in mine? It's never been easier to look pro and stay on budget。
Why I Keep Recommending Flodesk to My Clients
Here’s the thing: I won’t put my name behind tools I don’t believe in. But I recommend Flodesk in every single email setup package we deliver and here’s why:
It’s gorgeous and on-brand out the gate
It’s beginner-friendly but robust enough for pros
The automations actually make sense (and don't require a mini MBA to set up)
My clients feel confident using it on their own…which is the whole point
I’ve seen Flodesk help my clients go from “I’ve been meaning to send a newsletter” to “We booked three clients from our welcome sequence.”
Want to Try It?
If you’ve been waiting for the right moment to try Flodesk, this is it.
✨ Start your free trial + get 25% off your first year using my link
(use code VMBCREATIVE at checkout).
Just clarity, consistency, and emails that finally feel like you.